1. Data Controller
Live Events Marketing Oy
Y-tunnus: 3595360-2
Kiskontie 21 a, 00280 Helsinki
info@liveeventsmarketing.com
+358 440 574 4444
2. Register Name
Live Events Marketing Oy Customer and Marketing Register
3. Purpose of Processing Personal Data
Personal data is processed for the following purposes:
• Managing and maintaining customer relationships
• Providing and delivering services
• Responding to inquiries and communications
• Marketing and communications
• Business development and analytics
• Fulfilling legal obligations
4. Legal Basis for Processing
Personal data is processed in accordance with the EU General Data Protection Regulation (GDPR) based on:
• Performance of a contract
• Compliance with legal obligations
• Legitimate interest (e.g. customer relationship management, service development)
• Consent (e.g. newsletters and direct marketing)
5. Personal Data Processed
The register may include the following data:
• Name
• Company and job title
• Email address
• Phone number
• Billing information
• Contact details
• Information related to the customer relationship
• Website usage data (e.g. analytics, cookies)
6. Regular Sources of Data
Personal data is collected from:
• The data subject (e.g. contact forms, email, agreements)
• The website
• Data generated during the customer relationship
7. Data Disclosures
Personal data may be disclosed to third parties only when necessary for service provision, such as:
• IT and system service providers
• Analytics and marketing platforms
• Authorities when required by law
Personal data is not sold to third parties.
8. Data Transfers Outside the EU/EEA
Personal data may be transferred outside the EU/EEA through service provider systems. In such cases, an adequate level of data protection is ensured in accordance with GDPR (e.g. Standard Contractual Clauses).
9. Data Retention Period
Personal data is retained only for as long as necessary to fulfill the purposes of processing or to comply with legal obligations.
10. Data Protection Measures
Personal data is protected using appropriate technical and organizational measures, including:
• Restricted access rights
• Encrypted connections
• Secure systems and services
11. Rights of the Data Subject
The data subject has the right to:
• Access their personal data
• Request rectification or erasure of data
• Restrict processing
• Object to processing
• Withdraw consent
• Lodge a complaint with a supervisory authority
Requests regarding these rights must be submitted to the data controller.
12. Cookies and Analytics
The website may use cookies and analytics tools to improve user experience and develop services.
13. Changes to This Privacy Policy
Live Events Marketing Oy reserves the right to update this privacy policy.